SEVERAL clothing outlets are reportedly scrambling to dress Zengeza West legislator Job Sikhala following the circulation of pictures of him in a seemingly tiny waistcoat.
Wiwa, as the Zengeza West MP, is fondly known has became a social media sensation over the wardrobe malfunction, with fashion police “arresting and convicting” him of crimes.
“As it stands there are more than three clothing outlets that have approached me for fashion deals. I cannot name them until we conclude the deals. This is just popularity in a different way.”
While many saw the funny side of the pictures, this has come as a blessing in disguise for the legislator, who said he was not angered by the social media jokes as hard pressed Zimbabweans seek relief from their daily pressures.
“More than three clothing outlets have approached me for fashion deals. I cannot name them until we conclude the deals. This is just popularity in a different way. Unlike being popular for the wrong things such as corruption as with others this has resulted in a benefit for me,” he said.
Social media went into overdrive with jokes being made over the waistcoat, which some wits described as a waist trainer. Waist trainers are used to fight belly fat and are worn directly on the skin.
People mocked Sikhala, implying that he was wearing a waist trainer on top of a shirt. Marketers could not resist but capitalise on the frenzy to promote their products, with food outlet Mambos creating promotional material over it.
Social media was also quick to it with a Job Sikhala challenge which saw people sharing images in their waistcoats.
“Things are tough in the country and people are stressed and seeking relief. I’m glad the pictures brought some relief to people, escaping from their daily pressures arising from Zanu-PF’s failures,” he said.