Econet Data Charges Going Up On Tuesday As Company Announces Viability Concerns Due To Reduced Data Users.
4 May 2020
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Econet wireless has announced that it will be reviewing its data and sms bundles tariffs effect from Tuesday.

The giant telecom company which has recently been complaining of dwindling business made the announcement in a bulk message to all its subscribers on Monday morning.

“Dear Customer. Please take note, bundle prices for Data & SMS will be reviewed effective 5 May 2020,” read the message.

The company declared last week that its business viability is under threat because of the free-falling local currency and effects of the Covid-19 pandemic, it has emerged.

Econet pleaded with its suppliers to reduce their costs by 20% citing the unfavourable operating environment that had been worsened by the outbreak of Covid-19.

A senior official from the telecoms giant said the plea to suppliers was motivated by a realisation that the economic situation had become a threat to the business.

“The whole slowdown that has been caused by the Covid-19 pandemic has resulted in a business slow down,” the official said.

“During the lockdown, the cities were quiet and the usage of phones went down.

“Most of the phone usage business we get is from people doing business and these were mostly on WhatsApp.

“We can see that as long as most sectors of the economy are not firing, it also affects people’s usage of phones, so never mind about us talking about how we need an-economic tariff and so on.

“It will get to a point where people are not able to call because they have been laid off and that will affect us.

“In that regard, if the economy’s size, for example, was say US$10 billion and reduces to US$4 billion, it also means that our potential income will come down by that factor”.

A memo to Econet suppliers that was leaked on social media last week showed that the company was pleading with its suppliers to reduce their charges by at least 20% starting from May 1.

“As Econet we operate in a regulated industry where our tariffs are significantly trailing the upward movement in our operational costs, threatening the viability of our business,” wrote Econet chief supply chain officer, Sharon Marufu in the memo.

“We, therefore, need to take drastic measures now to safeguard the business and ensure we remain viable so that we are able to continue offering our services to our customers and to retain our suppliers.”

It is understood that the suppliers targeted in the memo provide fuel, trucks, shop space for retail outlets, and land for base stations.